The organizers of the “Tesla Takedown” have announced plans for their largest global action this weekend, encouraging thousands to protest outside Tesla showrooms, dealerships, and charging stations. The aim is to peacefully oppose Elon Musk’s influence in reducing government spending. As the protests have expanded, the backlash has intensified, with activists being conflated with vandals on social media and in political discourse.
President Donald Trump has labeled the attacks on Tesla as “domestic terrorism,” threatening to incarcerate the perpetrators in El Salvador. U.S. Attorney General Pam Bondi has vowed to prosecute those allegedly coordinating these crimes, despite evidence suggesting they were the actions of individuals. Musk’s public accusations against a protester for “committing crimes” have contributed to blurring the lines between protest and vandalism.
The concern is that if authorities treat all anti-Tesla demonstrations as criminal, peaceful protesters might face severe repercussions. Mike German, a former FBI special agent, highlighted the problematic nature of counterterrorism measures targeting civil rights in protest activities instead of actual violent acts.
The Tesla Takedown protests have consistently promoted nonviolence. The movement’s goal is not to harm Tesla or Musk physically but to impact his wealth by encouraging people to sell their Tesla products and stocks. Natasha Purdum, an organizer, stated their strategy is to drive down Tesla’s stock price, targeting Musk’s financial influence.
Musk, owning approximately 13% of Tesla, has a significant stake in the company, making him the richest person globally. His financial resources have been used to purchase Twitter and finance political campaigns significantly.
German predicts potential increased collaboration between local law enforcement and terrorism task forces to monitor protests, given the FBI’s authority to conduct surveillance without substantial evidence of terrorism.
Law enforcement is often seen as protective of wealthy interests, framing challenges to corporate activities as legal issues rather than matters of public concern. The FBI has not commented on any special actions regarding the protests.
Both Musk and the Trump administration have intensified their rhetoric before the protests scheduled globally, with Musk stating intentions to target those financing and spreading misinformation. Trump suggested the attacks were means to intimidate Musk, while Musk accused organizations like ActBlue of funding certain organizers.
Bondi criticized Rep. Jasmine Crockett for her rhetoric about Musk, despite Crockett’s emphasis on peaceful protest. German explained that discrediting protest movements through association with isolated acts of violence is an old tactic.
Purdum advised protesters to prioritize their safety, comply with regulations, and have legal support ready. Stephanie Frizzell, a Dallas-based organizer, reaffirmed the movement’s commitment to nonviolence, emphasizing the importance of defending free speech against alleged intimidation.